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You are at:Home » Why builders should focus on the “tone” of a project from the beginning
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Why builders should focus on the “tone” of a project from the beginning

Machinery AsiaBy Machinery AsiaSeptember 23, 2025No Comments5 Mins Read
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Clayton Gilliland is president of the contractor Stacy Witbeck, based in Alameda, in California. Opinions are typical of the author.

In the world of current traffic, doing more with less has become the norm, which is a shared challenge for public agencies, designers and contractors. Expectations increase, deadlines are released and budgets are increasingly under pressure. The projects must be delivered in a more cohesive and collaborative way.

But success does not occur by accident. Rather, it depends on how collaboration is built from day one.

Talk to any contractor, designer or project owner who has lived through a well -executed construction manager/general contractor or a progressive design project and will tell you: this is a different type of job.

One that demands a deeper level of collaboration. Collaborative hiring begins with the intention and the structure and continues through the service of service and income.

Collaboration in communication

Sometimes we think we collaborate, when we are actually working in Sitges. Each in separate rooms developing ideas and then trying to hook it later.

True collaboration means entering the same room, having a conversation together. It is then that communication becomes faster and decisions become clearer.

Head of head of Clayton Gilliland.

Clayton Gilliland

Permission granted by Stacy Witbeck

Allow –Me to give you an example. During a recent pre -construction phase, we were invited to sit and look at the contract together, really working on a team. I remember it clearly: not only the emails they want again and again or the strongholds go unnoticed, but physically sitting at our partner’s table and having an honest conversation about our concerns.

That moment really hooked me. The ability to shape the agreement from the beginning; Not after completion, but it is still defined. It was the validation that imported our voice. This, for me, is what really works together.

Speak the talk

A key part of this communication is also the language you use with project partners.

In the countryside, I remember a training session he stood out. Not because it was long or complex, but because of the concentration it was. The whole session was created around a single one -page delivery. And that page had a great impact.

He emphasized something that seems small, but it is really quite powerful: the language. Specifically, as the words we use, we make up our relationships and behaviors in collaborative environments.

At the top of the page, there was a simple table that compared a traditional, often fought language, with more collaborative alternatives.

The training strengthened that the way we speak between us sets the tone of how we work together. And when you are in a five -year project with several partners, these types of shades are important.

Through our main projects, I try to keep me based on a set of shared mindsets. My approach is always rooted in practice. No high strategies, but everyday actions that people can work better. It often begins with something as simple as terminology or human behavior. These small details that they can often overcome can help or hinder collaboration. I am always trying to take these subtle signs.

An approach of every team

I have learned in a collaborative delivery that your own sense of leadership matters as much as the structure of its own collaboration. This was especially clear to me about a project that covered two years of pre -construction and five years of active construction: a long -term commitment that required real alignment from the beginning.

When we went from pre -construction to construction, I was invited to attend a training session for all contracting teams and members of the agency. What stood out was not only the content, but who was in the room. Was not limited to project managers or executives. The session gathered people from both the office and the field. Everyone involved in delivery was there.

This type of inclusive environment meant that it would not be an operation from top to bottom. It would be an association where the contributions of all levels of the team imported. That moment established a cultural tone that lasted during the five years of construction.

This should also continue through estimation. With our approach, especially under an arrangement of open books, we unpack the entire line of estimation by line.

You can see all the activities, subcontractor budget, work assumption, indirect cost, rate and contingency. We even walk through the risk register and how it returns to the cost model.

For some owners, this level of transparency is new and honestly, a little intimidating at first. Therefore, we go through a structured orientation with the client team.

What is critical is to be able to clearly show how and why your estimation has changed with each design iteration. Everyone begins to understand not only the number, but also the reasons behind it.

Collaboration as Activator

In our company, we have seen what happens when collaboration is incorporated not only in culture, but also in the contract. Collaboration becomes the “activator”, acting as a catalyst for better results between cost, risk and trust.

In the end, collaborative hiring is not only a better way to deliver projects, but also a better way to create strong confidence, relationships and teams. While the structure creates the foundation, success depends on the mentality and intent. Whether you are a leader of the agency, a builder or designer, the goal is still the same: appearing -early, keep -engaged and stay aligned at each step.

John Haggerty, a former chief engineer of the San Diego Governments Association, contributed to this report.

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